About me…

Creative Entrepreneur & Director

Creative Entrepreneur

Tampa, Florida ✌️


Ryan Hofmann is a visionary creative entrepreneur, director, and creator with a passion for art, design, photography, filmmaking, and a relentless pursuit of aesthetics. Known for merging creativity with strategy, Ryan has built a dedicated audience of 100,000+ followers across Twitter and Instagram, where he shares visual stories and insights to inspire creators and entrepreneurs alike. His work spans across industries, driving projects that blend art, storytelling, and technology.


Ryan’s entrepreneurial journey began early. At just 10 years old, he founded Brainfreeze, a coding company where he developed and sold games to classmates, marking the beginning of his entrepreneurial spirit. By his teens, Ryan was mastering social media marketing, scaling multiple brands to tens of thousands of followers. He then launched Sataurax, a business designed to manage and sell his ventures, further sharpening his skills in brand-building and entrepreneurship. At 16, Ryan pivoted into design, collaborating with Esports giants like Cyclone Esports, Version1, and Minnesota ROKKR. These experiences solidified his reputation as a creative force within the competitive gaming industry.


At 19 years old, Ryan moved across the country to Florida to become the full-time CMO of SMOK3, a Web3 company focused on GTM strategies for businesses and creator program aggregation. Through his leadership, SMOK3 builds marketing ecosystems that empower creators and help companies thrive in the evolving digital economy. Ryan’s ability to bridge creative and strategic roles has made him a key figure in the company’s rapid growth and innovation efforts.


In addition to his work at SMOK3, Ryan is the founder and creative director of Alterra Studio, a full-service creative and talent agency that offers artists, designers, and creators the opportunities and resources to thrive across industries. Alterra Studio reflects Ryan’s commitment to pushing the boundaries of storytelling and design while creating spaces where art and business intersect seamlessly. With plans to further expand Alterra’s role in media and talent development, Ryan’s mission is to inspire the next generation of creators and shape the future of the creative industry.


Ryan’s unique blend of entrepreneurial ambition, artistic vision, and relentless focus on aesthetics continues to guide his journey. Through Alterra Studio, SMOK3, and his personal creative endeavors, Ryan remains dedicated to building platforms that empower creators to thrive, innovate, and redefine what’s possible in the worlds of media and design.


Looking ahead to Q1 2025, Ryan plans to go all-in on his personal brand, pursuing new projects that expand his creative influence and further inspire creators worldwide. Through both SMOK3 and Alterra Studio, Ryan remains dedicated to creating spaces where creators can innovate, thrive, and redefine what’s possible in the worlds of media and design.

Stephen Mayer, a Salt Lake City native, was nurtured in the publishing world by his magazine-running father and developed a fascination for fonts upon receiving a Mac for his family. During his collegiate years, he skipped lectures and gained knowledge about typeface—and life—by working as a designer for his university newspaper.


He also worked independently as a consultant, bridging the gap between typeface creators and users, always championing the needs of both parties. Not only is he the co-founder of the web platforms, Typographica and Fonts In Use, Stephen has also penned a regular column for Print magazine and authored the acclaimed book The Anatomy of Type. In 2017, he became an integral part of the nonprofit library and museum, Letterform Archive, as an Associate Curator and Editorial Director.

Pssst…You can drag the photographs

Pssst…You can drag the photographs

Awards

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house of hofmann

All rights reserved © 2024 Alterra Studio

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